1SmartMedia

Performance Marketing Head

About The Job

Job Description

The Performance Marketing Head will be responsible for driving and optimizing the agency’s performance marketing campaigns to achieve business objectives and increase ROI.

Requirements

Proven experience in performance marketing, strong analytical skills, familiarity with digital advertising platforms (such as Google Ads, Facebook Ads), understanding of SEO and SEM strategies.

Responsibilities

  1. Develop and execute performance marketing strategies.
  2. Optimize campaigns to improve ROI and conversion rates.
  3. Conduct A/B testing to optimize campaign performance.
  4. Analyze campaign data and generate insights.
  5. Stay updated on industry best practices and emerging trends.

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