What we did
- Content marketing, Content strategy, SEO
Industry
- Health tech
About The Project
(We can’t name the client for any promotional activity so can use something like a B2BC health tech client)
A health tech platform with a primary target market of Pakistan was facing a stagnant position in its organic search traffic between June 2022 and June 2023. The HealthTech reached out to ConvertBunny for SEO & Content Marketing support to scale its organic search growth.
Solution
ConvertBunny set up a Content Marketing strategy for the HealtTech firm whereby we proposed 70 articles a month which were split between 30 new articles and 40 extensions per month. ConvertBunny facilitated the company’s Content Team by providing strategy, content outlines, and spot checks to ensure SEO Best practices were followed as part of the monthly activities.
Outcome
ConvertBunny managed to increase the number of organic visitors from 140K~ to 470K~ organic search visitors per month within a span of 4 months by focusing on content clusters and topics that built the platform’s topical authority and helped scale their online visibility across the top of funnel till the bottom of funnel audiences.
Founder
If you want to know more about the results of this project, please visit this project directly.